— January 28, 2015 —
The Havaianas SS15 Press Day wouldn't have been such a success if not for the lovely guests that we had, the venue Flawless, was not only colourful because of the vibrant Havaianas being the main focus of the afternoon, but also because the people who attended were so much fun! As mentioned in a previous post, we'll show you who attended the event. So here's something like a "photo diary" that we'd like to share with all of you:
Models getting ready to welcome our friends from the press:Showtime Media's Prudence Chan:
Vision's Lenny Kwong (far right)
and below, checking out the Soul Collection:
The Havaianas Soul Collection:
They're comfy like flip-flops, it's hard to believe 'til you feel and see it for yourself:
Bloggers Emma Lauren, Visala Wong, and Twee Wu:
Here in action:
Blogger Faye Tsui with Electric sekki's Amiee Squires.
Oriental Daily's Charlie Lam checking out the Flower Power Collection:
One of the pretty floral prints up close:
Winki Han (left) from New Monday:
Sassy Hong Kong's Dervla Louli:
Something from the Candy Collection:
Model with Boom Magazine's James Lo and Arthur Tam from Time Out.
Here's some Glow-in-the-dark pairs:
Sarah Fung (HK Magazine)
The Sunset Collection:
And more of these two Brazilian beauties:
General Manager for Havaianas, Sam Roseman:
Visit us on Facebook for more photos of people and the SS15 Collection. Here's the Electric sekki team giving out a huge thanks to everyone. See you again soon!
Last Wednesday (Jan 21), we went Brazilian in the best spa in Hong Kong: Flawless. And no, it's not the "Brazilian" that you think (lol).
Havaianas hosted a fun and colourful Press Day to showcase what is in store for SS15. Express pedicures, foot massages, some bubbly, snacks, Brazilian music and dancers completed the afternoon that celebrated our love for the iconic Brazilian flipflops that are known as "the best rubber sandals in the world." Thankfully, the weather cooperated! The lovely weather totally complemented the outdoor set up.
Inside, Flawless was turned into an all Havaianas themed venue. It looked really cute!
Everyone loved these treats too. Not only do they look good, they actually tasted good:
Of course there was lively Brazilian music and these two dancers who made the event so much fun and truly Brazilian.
The Press Day was attended by the most influential in today's fashion scene. They are for sure a fun bunch! Here's blogger Winona Yeung enjoying a foot massage and a glass of champagne:
Bloggers Emma Lauren and Twee Wu:
Jessica Code's Caridee Chung and Elva Pang:
These special edition Havaianas are so pretty, they have studs, swarovski crystals and all the other good stuff.
Express pedicures were done, and there were many colors and styles to choose from.
One of the crowd favorite from the SS15 collection is the flower power:
Mickey Mouse fans had something to be happy about:
Sassy's Dervla Louli checking out the Candy Collection.
In case you didn't know yet, Havaianas also makes these super comfy "espadrille". You gotta try them on your feet to believe it.
Our models posing for different publications for the Press Day:
Next on the blog: Find out who else attended the Press Day!
— January 20, 2015 —
Hope everyone's having a great start to 2015! For the new year, did you have a look back on 2014 and saw irregularities, errors and contradictions. Imperfections? Of course we all did! But all that just made the ride more enjoyable, interesting, and real!
"There are few things in a designer's career that are as exciting as revealing the new collection to your fans. By now you probably have seen some sneak peeks here and there..." was the introduction to D.Efect 's SS15 and we find it just fitting to feature this collection on the blog today. Well, it's a new year and what is more fun than to set realistic goals for oneself and expecting bumps along the road? There is beauty in imperfection, after all. Take a look at these pieces we picked from the latest D.Efect collection, and see what we mean:
D.Efect brand is based on the notion of the beauty of imperfection, of wondering and being struck by things which are beautiful, but have soul, designs which are strict, clear, geometrical, but have lively ambience to them.
D.Efect is a contemporary luxury clothing brand for women who can stand out by their sheer personality and who despise uniforms.
"My collections are sculpture like, full of contrasts, oversized forms, male silhouettes adapted to female forms. I started using mainly subdued colors mixed with a few brighter ones. I love to contrast classic fabrics with innovative, interesting, outstanding ones. Adding unconventional elements or picking the details which are slightly outlandish”, - D.Efect creative director Egle Ziemyte.
So go on and have a great 2015! At the end of the day (or year), you'll be you and that's beautiful.