September 2014

— September 30, 2014 —

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Newsflash: Ne-Yo in Macau


Our favorite Grammy award winning artist Ne-Yo was in Macau last Saturday! He performed in Club Cubic in The City of Dreams and got us all singing and dancing to his hits such as So Sick, Let Me Love you, and Beautiful Monster just to name a few. While a lot of us are busy with Paris Fashion Week, we are also very lucky to have a chat with Ne-Yo himself!


In Cubic Club's VIP room, we asked him questions about his upcoming album, the difference between writing for himself and for another artist, the song he is proudest of having written, his plan on film, his foundation, and fatherhood. He is definitely a humble, sincere, and sweet person to speak to. We also asked him if he would wear a suit for his performace that night. To which he answered a happy "Mmmaybe..."

And wear a suit he did, along with his signature fedora hat which a lot of the men in the crowd were also sporting that night. It was definitely a great show!

Watch out for the full interview at Boom Asia.

— September 29, 2014 —

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Spotlight on: Matthew Cartwright


This one is for the gents who love bespoke and made to measure suits, and for the ladies who appreciate men in the finest suits! Electricsekki was given an opportunity to interview Mr. Matthew Noden- Cartwright, the man behind Noden and Winsor: an independent British tailors specialising in creating beautifully crafted suits using the worlds finest cloths, based in Savile Row.



To this day, Savile Row is still the home of tailoring throughout the world. A mix of the old and new sit together with the same purpose: to create the finest suits in the world.

Some cool illustrations from the N&W website:



Here's our interview with the Director of Noden and Winsor:


ES: What is your fondest memory of Savile Row?

MNC: I will never forget the first time I visited Savile Row with my father. As a child I had heard tales about ‘the Row’ and how in Victorian times our family had owned a haberdashers store. I longed for the day when my father would let me join him on a visit to Savile Row. When I was fourteen we went up to London and as we turned onto ‘the Row’ I could see the iconic flags and the awnings hanging above the shop fronts. I marveled at the steady stream of well-dressed men strolling along the street.

I was fascinated and enthralled by Savile Row; a small London Street that has continued to be the epicenter of bespoke clothing for nearly two hundred years. I did not realise it at the time but my father was passing the baton down to me. It was a gentle rite of passage for which I will be forever grateful.


ES: Describe the man who wears Noden and Winsor?

MNC: At Noden & Winsor we aim to combine timeless elegance with the verve of the modern age. The men we suit at Noden & Winsor are typically the new cohort of the professional and creative world. They are from all over the world but what they all have in common is impeccable taste and a respect for the tradition of tailoring. They are looking for unsurpassed quality and craftsmanship but with a modern flair that will set them apart from their contemporaries.

ES: What part of your work do you enjoy the most?

MNC: One of the most enjoyable parts of my job is being able to work with a customer to create something unique for them. Being able to sketch an idea on paper and then turn it into a tangible product is always exciting. Tailoring is not for the faint hearted. You have to have an incredible eye for detail and always be striving for excellence. It is challenging but very rewarding when we meet or exceed our customers’ expectations. I particularly enjoy welcoming back our long-standing customers. I think our oldest is an octogenarian emeritus professor.

ES: What do you think is the future of MTM (made to measure) and bespoke clothing in Asia?

Hong Kong has long enjoyed an enviable reputation for tailoring, in part due to its historical links to Britain. There is an abundance of tailors in the Far East, however they cannot offer the same heritage or craftsmanship that a British tailor like Noden & Winsor can.

It is a very exciting time with the continued growth in the Asian economies. We are seeing several trends that bode well for the future of made-to-measure and especially bespoke tailoring. There is considerable interest in the fashions, design and style that London is famous for. Our clients are typically successful men who wish to present themselves with a little panache and enhance their presence in a way that only a tailored suit can. Some gentlemen want a very classic ‘English Gent’ look while others want a traditional cut but will then add colourful twists and flourishes.

Ironically, in this modern world of immediacy and availability our customers seem to take pleasure in the fact that they have to wait for their suit to be made. It enhances the sense of uniqueness and underlines the effort that has gone into making it just for them. I liken it to the surprise and joy one gets from opening a hand-written ‘thankyou’ letter instead of receiving a hastily typed email.

ES: Describe your personal style?

MNC: My personal style is a mixture of classic British tailoring. I really enjoy adding a twist here and there. My favourite jacket this summer was a blue pinstripe flannel with a cord peak-lapel and a contrast buttonhole - just enough to get noticed and elicit curiosity but not to show off. I have an array of suits ranging from vibrant Prince of Wales checks to plain blues and greys. At a distance they look plain but as the viewer gets closer the detailing starts to become apparent - which is why I like birds-eye and hops-sack cloth because it adds texture and interest. However, I am a firm believer in emboldening a suit with small but colorful accessories. I have a large collection of silk bow ties and scarves to accompany my suits.

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Mr. Matthew Noden- Cartwright, Director of Noden and Winsor



— September 29, 2014 —

Electric sekki. Backstage at Chalayan Spring/Summer 2015

Electric sekki. went backstage at the Chalayan Spring/Summer 2015 during Paris Fashion Week at the Palais des Beaux Arts to catch all the action before his stunning show.  Backstage, we watched as hairstylists twisted and turned models' hair into elaborate braids which were then released for the show to give the hair a messy, tousled look, while make-up artists gave the models a clean, fresh-faced and natural look.  We hung out with today's top models such as Korean face Ji-hye Park.  We got up close and personal with the beautiful textures in Chalayan's collection.  Now it's your turn to do the same; we put together a little backstage video to give you a glimpse into the world of Paris Fashion Week at Chalayan.  Check it out below and make sure to come back to the blog soon for our runway video, too!

— September 27, 2014 —

Paris Fashion Week SS15: Dior Street-Style

Electric sekki has touched down in Paris for Fashion Week Spring/Summer 2015, it's been all systems go since day one.  The teams are in town for meetings with buyers and press, as well as to attend shows and scout out new designers and trends.  Yesterday saw one of the biggest shows of Paris Fashion Week, Dior.  Electric sekki was there to capture all the street-style shots of our favourite style icons, from Anna Dello Russo to Christine Centenera to Lucia Liu, as well as our favourite stylish celebrities such as Li Bing Bing and Mademoiselle Yulia.  Catch some of our favourite street style snaps from outside the Dior SS15 show at the Cour Carrée below and let us know who's your best dressed!


 Chinese actress, Li Bing Bing.


Harper's Bazaar China Fashion Editor, Lucia Liu.


Song of Style blogger, Amiee Song.


Style Bubble blogger, Susie Bubble.


Japanese celebrity, Madamoiselle Yulia.


Artist, Olympia Scarry.


Supermodel Coco Rocha.


Stylist, Barbara Martelo.


Vogue Australi Fashion Editor, Christine Centenera.


Teen Vogue Editor, Jane Keltner-De Valle.


Creative Director of Garage Magazine, Shala Monroque.


Turkish TV show host, Ece Sukan.


Fashion Director of Tatler Russia, Anya Ziourova.


Vogue Nippon's Anna Dell0 Russo.


Stylist, Giovanna Battaglia.


Blogger, Hanneli Mustaparta.


i-D Editor-at-Large, Julia Sarr-Jamois (far right).


The Webster Miami's Laure Heriard Dubreuil.















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