— February 17, 2014 —
After successfully making it into 2014's edition of the Guinness World Records as the world's official largest shoe, Superga and Electric sekki have now also been nominted for the Festival of Media Asia Pacific Awards in the 'Record Breaking Brand Award' category for the short video that was created which documented the creation of the world's largest shoe from Superga! You may remember that back in April last year, Superga unveiled their entry for the world's largest shoe in partnership with Electric sekki in Hong Kong. The a officiator from the Guinness World Records came to Hong Kong to officially declare our shoe as the world's largest shoe! Now, the the Festival of Media Asia Pacific Awards has teamed up with the Guinness World Records to bring their audience the 'Record-Breaking Brand Award' to celebrate and recognise the greatest record-breaking media campaigns of the last 12 months across the APAC region. The award is open for the public to vote, so we're hoping you'll all vote for us! Voting closes on 6 March and the winner will be announced at the festival in Singapore on 18 March. Vote for Superga in the Festival of Media Asia Pacific Awards 'Record Breaking Brand' category here now!