October 2013

— October 31, 2013 —

amiee squires-wills on miss moncur

Miss Moncur is one of Electric sekki's favourite new e-commerce stores from Australia. Founded by Monica Rouse, who has lived everywhere from the vibrant area of Notting Hill in London to the cosmopolitan hub of Hong Kong, and is now residing in sunny Sydney, Miss Moncur, " creates fashion with quality craftsmanship," and at a "deliciously obtainable" price-point, too. So when Monica approached Electric sekki Founder & President, Amiee Squires-Wills to for a feature interview on her site, Amiee was happy to oblige. Read Amiee's interview with Miss Moncur below and get some insight into how she built the incredible showroom and distribution network in the Asian fashion industry below!

Electric sekki Founder & President, Amiee Squires-Wills.

How is it that you came to do what you're doing?
I started in fashion on the shop floor in sales from here I moved into marketing and then more specifically fashion marketing for a publicly-listed company, the Stirling Group. After working in a corporate environment for 5 years I decided to start my own company of fashion distribution in Asia.

What is the most difficult thing you overcame and what did it teach you?
I think the lesson here is perseverance, consistency and believing in yourself or your idea. When everyone is telling you, "No," keep knocking on the next door and you’ll eventually find a person that is likeminded and understands what you are trying to achieve.

Who inspires you and why?
My mum and dad; I learnt all of my business skills and acumen from them. Starting a business is always tough, but so worth it.

Most memorable moment?
There are so many memorable moments! I suppose what I appreciate now is looking back at how I’ve grown the company from myself to 3 staff to the current 110 staff in the Hong Kong office, with 6 offices regionally throughout Asia.

What is your signature style?
Jeans and a T-shirt paired with a great jacket and shoes.

What three items are on your Miss Moncur wishlist?
The Gold Rocker Tank, Caviar Stud Tote and the Sequin Stripe Jacket. All perfect for Hong Kong!

What's your favourite App?
Instagram. I love capturing the moment.

Best advice you've ever received?
I’ve received a lot of advice over the years, but I think it’s always best to use it with a combination of your gut instinct.

What item can't you live without?
Fragrance, moisturizer and my shoes-- I love sneakers to heels!

See more from Miss Moncur and shop the collection here.

— October 30, 2013 —

bird of paradise

Style Heroine is one of our favourite new upcoming fashion bloggers; the Greek beauty has impeccable style with a downtown edge and, of course, a killer bod to boot. So when we saw her sporting the No. 21 skirt of our dreams from the Fall/Winter 2013 collection, we were ecstatic. The aforesaid dream skirt is an utter No. 21 classic: a pencil skirt shape done in Italian lace withe embroidered birds of paradise speckled all over it. A dreamy piece if we ever saw one! We fell head over heels in love with it when it came down the runway and, well, Style Heroine seems to have felt the same. Here, she pairs it with this season's must-have plaid print shirt, styled in her cool way, worn off the shoulders, with flat lace-up boots. It's a great mix of uptown-meets-downtown and, quite frankly, we think she's worn it even better in real life than it was on the runway! Now that's great style.


The skirt on the runway at the No. 21 Fall/Winter 2013 show.

— October 29, 2013 —

henry holland takes bangkok

Last week, Bangkok was taken over by the one and only Henry Holland, who was in town with a very special guest: Mr. Quiffy. That's right, the Mr. Quiffy for House of Holland collection was unveiled at Bangkok's most prestigious mall, Siam Paragon last week, much to the excitement of fans, media and guests. Henry himself was all hands on deck, meeting customers and press, being his oh-so-charming self. We ended things with a big in-store bash at the end of the week, complete with a parade of models, delicious snacks and, of course, some House of Holland -approved shenanigans. The Electric sekki team had an amazing time with Henry in Bangkok, rocketing around in a traditional tuk-tuk, seeing some of the city's iconic sights and coming across culinary delights such as - gasp! - the octopus burger. It's been a joy working with the Siam Paragon team in Bangkok and now it's off to conquer our next destination: Jakarta! See you there, everybody!

Henry Holland checks out the Mr. Quiffy for House of Holland set-up at Bangkok's Siam Paragon mall.

Henry arrives at the House of Holland corner in Siam Paragon, Bangkok, to make sure everything is in place!

Henry Holland poses with Mr. Quiffy himself!

Henry Holland, ever the consumate jokester.

Photo fun at the launch with our guests.

Harper's Bazaar Thailand's Duangporn interviews Henry Holland.

Thai celebrity, Jane, checks out the Mr. Quiffy by House of Holland Collection!

Henry Holland with the Siam Paragon and Electric sekki team. A big thank you from us here at Electric sekki to both Henry Holland and the incredible Siam Paragon team for putting on such a great event!

— October 28, 2013 —

galeries lafayette opens in beijing

When Galeries Lafayette announced that they would be re-entering the Chinese market after 15-years of being absent, the fashion industry in the region was abuzz with excitement. They had announced that they would be opening their first department store in China in Beijing, in the popular shopping district of Xidan. What excited us the most was when they announced that they would be bringing 500 brands into the store, more than 200 of which would be made available in China for the first time. Now, that's a gutsy move. Although they store will house well-known luxury labels such as Valentino, Givenchy and Fendi to the area for the first time, it will also house lesser known Parisian favourites such as Maje and The Kooples. Operated in a 50-50 joint venture with Hong Kong heavy-hitting retailers, I.T, the Galleries Lafayette is backed by a wealth of knowledge in the fashion department store industry in both Asia and Europe, which has created an interesting mix of tastes and references within the store. And, if shopping is not for you, the Galeries Lafayette in Beijing also houses renowned French cafe, Cafe Angelina, as well as a Bordeaux wine cellar and, of course, Asian cuisine. It's at the top of our To Do list next time we visit the capital and it should be at the top of yours, too!


The exterior of the Galeries Lafayette Beijing.


The store is home to luxury brands such as Givenchy, Valentino and Fendi.


But it also houses a range of new-to-China brands, such as Parisian favorites, Maje and The Kooples.


The 47,000-square metre space spans across four floors.


A digital projection of the Paris store's iconic stained-glass dome is displayed at the Galeries Lafayette Beijing location.


Top French actress, Audrey Tatou (you may know her from Amelie ) was flown out for the official opening of Galeries Lafayette on 18 October.


Hong Kong movie-star and Canto-pop icon, Aaron Kwok, also attended the opening.


Hong Kong actress Niki Chow was also there to celebrate the Galeries Lafayette opening in Beijing earlier this month.

See more from Galeries Lafayette Beijing hereor visit the store yourself at this address:
110 Xi’dan North Street, Xicheng District, Beijing, China.

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