— November 11, 2011 —
In another one of Lane Crawford's lab initiatives, the team brought downtown-cool duo, rag & bone, over to Hong Kong to unveil their D.I.Y. project in Asia. rag & bone started their D.I.Y. series a couple seasons ago; the idea of it is to gift several quintessentially rag & bone pieces to models, actors and creatives and get them to photograph themselves in rag & bone,without any professional lighting, make-up, hair or photoshopping. I am a hugefan of this new initiative; it feels organic, real and is all about how to make rag & bone your own. For the first time this season, rag & bone's David Neville and Marcus Wainwright teamed up with a group eight Asian bloggers, stylists, creatives and celebrities for their D.I.Y. project. They featured some of our personal favourites, including blogger Cindiddy and stylist Tina Leung. To top it all off, one of our favourite photographers, Carmen Chan, acted as photographer for both Cindiddy and Kevin Poon. Carmen photographs for the project are gorgeous with a hint of humour and levity; just how we like it.
One-half of rag & bone, designer David Neville with #HKFashionBloggers Geneva from A Pair & A Spare , Sam from Sam is Home, Cindy from Cindiddy , Denise from SuperWowOMG, Christing from Fashion Hedonism and Tania from T Like Bubble Tea.
One of Cindiddy'sphotos from the rag & bone D.I.Y. project! This girl is a KitKat fiend!
Cindiddy looking gorgeous in rag & bone, standing in front of her photo!
Tania from T Like Bubble Tea and Denise from SuperWowOMG in matching holey sweaters! I smell a trend...
Guests sipped on individual-sized champagne bottles through straws. Cute!
rag & bone's must-have item of the season! According to Sarah Rutson, Lane Crawford ordered 25 pieces of this patch-work leather coat with shearling sleeves and coattails and they flew off the shelves, selling out at lightening speed. Lucky for us, they placed a re-order!